The heavy truck market advances into the season peak season Valin Star Kama performance eye-catching

August 28 14:02:51, 2024


China's heavy truck market entered the peak season in advance. Valin achieved production and sales of 5,070 units in January and February, and it is expected to reach 9,570 units in the first quarter. Among the three major product lines, Xing Kaima was the most eye-catching and successfully sold 1800 units in the first two months, exceeding the annual production and sales volume.

According to the person in charge of Valin sales company, since the New Year, with the advance market entering the peak season, Star Kema’s orders have increased rapidly, accounting for more than 20% of the total sales orders, and the total volume has greatly exceeded the sales volume of last year. Not only the demand in the southern markets such as Guangdong and Fujian is very large, but also the growth momentum in Liaoning, Henan, Shandong, and Inner Mongolia in the north is very strong. As the main high-end logistics vehicle market, Star Kema sales in the northern market this year will exceed the South market. Based on this growth rate, it is expected that Xingkaima's sales this year will exceed the sales volume of the original plan of 5,000 vehicles, which will be the most important source of power to drive the company’s total sales growth.

It is no coincidence that Xingkaima’s strong sales this spring are inseparable from the advantages of StarKama’s products and the effective promotional activities that have been conducted since last year. Since Starbucks came into being, the company has organized specialized personnel to collect feedback from the market and continuously improved it. Especially since 2009, the company has specifically set up a rectification team for market feedback, and has carried out a large-scale rectification of Xing Kaima. After nearly a year of hard work, the interior and electrical parts have been greatly improved, and the Star Kemah vehicle has entered a mature stage. Judging from the market feedback in the past two months, the rectification has achieved great success. The entire vehicle product has been highly recognized by users regardless of its performance, quality and appearance.

Last year, the company also carried out large-scale publicity and promotion work on Star Kemah across the country, including participation in international exhibitions, various product promotion conferences, roadshows, and promotion of the national mainstream media, among users and industries in the country. Establish a good brand image.

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