Foton Motor produced and sold 700,000 vehicles in 2010, ranking China's commercial vehicle list for six consecutive years
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For the sixth consecutive year, Foton Motor has ranked first in sales of commercial vehicles in China, with annual sales of more than 700,000 vehicles, becoming the world's largest commercial vehicle company; brand value reached 33.971 billion yuan, ranking the forefront of the industry; cooperation with Cummins is getting better, with Daimler The establishment of the joint venture company will soon take the lead in establishing the Beijing New Energy Vehicle Alliance and the International Alliance for Sustainable New Energy to lay a solid foundation for sustainable development. Foton Motors has made remarkable achievements for the past eleventh five-year period. .
In the 14 years since its establishment in 1996, Foton Motor has succeeded in grasping the changes in the global automotive industry and the golden opportunity period of China's auto industry through its strong strategic capabilities and operational capabilities. It has achieved 3 strategic, technical, and product levels. The leap-forward development of the stage.
The first venture of Foton Motor was from 1996 to 1999. This stage was also called the product management stage. It accumulated a modern enterprise system platform, an automotive product platform, and a business network platform. In 1998, Foton Motor successfully achieved market access, enabling companies to obtain continuous financing capabilities, and at the same time established a corporate governance structure in accordance with the law.
The second venture was from 2000 to 2005. This phase was also called the industrial management phase. In the new century, multinational automobile giants have gradually entered China, and the auto industry is facing competition structural adjustments. Foton Motor took a step forward in key moments and formulated a full range of commercial vehicle development strategies. It has formed a commercial vehicle production platform, a strategic management and operation improvement platform, and a brand and technology innovation platform. It has begun to take the path of business expansion based on intension growth. In 2004, Foton Motors achieved the first phase of China's commercial vehicle goal and maintained it to this day.
The third venture of Foton Motor will start for 15 years, that is, from 2006 to 2020, the company will enter the stage of global operation. Since 2006, Foton Motor has initiated a strategy for growth, structural adjustment, and globalization. It plans to build Foton Motor into an international automotive company during the period of the 12th and 13th.
At present, the first phase of the third venture of Foton Motor is the 11th five-year perfect ending. In 2004, Foton sold sales of 341,043 units; by 2009, Foton's sales volume had reached 602,273 units, and sales exceeded 700,000 units in 2010. In 2004, Foton Motor achieved a sales income of 17.89 billion yuan; by 2009, sales revenue had increased to 53.44 billion yuan, which was nearly double the period of the fifteenth period.
During the 11th Five-Year Plan Period, Foton Motor established the development ideas for the global development of commercial vehicles and the steady expansion of passenger vehicles, and launched and implemented the largest strategic transformation and investment activities in history since the establishment of the company. After more than 10 years of precipitation and accumulation of hardware and software, Foton Motor has built a product R&D management system that is based on headquarters and has been jointly developed globally. It has formed a world-class returnee expert and academic leader who can adapt to global development requirements. A team of more than 3,000 R&D engineers has formed a product research and development capability that meets the domestic first-class and near-world level.
On June 9, 2010, Foton Motors signed a Foton Cummins ISF Series Euro VI technology import agreement in Beijing with Cummins Inc. to jointly create a global R&D platform, jointly build a plant, and collaborate with a global network to provide services for users. To this end, Foton Motor has formulated a detailed future strategic plan - the 2020 strategy. By 2020, the sales volume of Foton Motor will exceed 4 million vehicles worldwide, sales revenue will exceed 400 billion yuan, and profit will be more than 20 billion yuan, which is 6.6 times, 9 times, and 12 times the corresponding operating indicators in 2009, respectively. At that time, Foton Motor will complete the global market and industrial layout. Overseas sales account for 38% of total sales. With world-class business scale and world-class enterprise development capabilities, it will become a world-renowned auto brand and enter the world's top ten auto companies.
The 2020 strategy includes Foton Motor's 12th Five Year Plan and its 10-year vision. In the Twelfth Five-Year Plan, Foton Motor will build five key projects in Beijing: Beijing Miyun Multi-functional Vehicle Factory, Beijing Huairou Auman GTL New Energy-saving Heavy Truck Factory, Heavy Machinery Factory, GDI Gasoline Engine Plant and Beijing Global Innovation Center. With the construction of the five key projects, the domestic annual sales of Foton Motor will reach 1.8 million during the 12th Five-Year Plan period.