Sponsored by China Association of Automobile Manufacturers, Beijing Automotive International Development Co., Ltd. hosted the 2014 China Automotive Export Enterprise Senior Leadership Conference recently held in Beijing. Shi Jianhua, deputy secretary-general of China Association of Automobile Manufacturers, Dong Haiyang, president of Beijing Automotive International Development Co., Ltd., Zhang Lin, general manager of Geely Meijiafeng, Yuan Mingxue, general manager of Changan Overseas Business Department, Wang Shihui, general manager of Great Wall International, and China National Heavy Duty Truck Import and Export Corporation Manager Yang Zhengxu and Wu Ruhao, deputy secretary of the Party Committee of Jianghuai Company, and other senior leaders of eight vehicle companies responsible for international trade attended the meeting. The meeting discussed the issue of how Chinese auto companies share international resources, strengthen international cooperation, and create international brands.
Shi Jianhua emphasized that Chinese independent brand enterprises need to carry out extensive strategic cooperation in the process of overseas development, and establish a set of resources sharing and mutual support platforms in the form of strategic alliances. Chinese independent brand auto companies should strengthen their links, establish alliances, form regular exchange mechanisms, share resources, gather forces, and jointly explore overseas markets. At the same time, Chinese brand enterprises must maintain an open mindset, change the state of self-enclosure and self-effort, and rely on each other to help each other develop. Work together to build a Chinese brand and maintain the overseas image of Chinese brand cars.
At the meeting, Dong Haiyang proposed initiatives such as “bringing a group out to sea”, establishing overseas resource sharing, and overseas data sharing mechanisms. The delegates called for the overseas development conditions of Chinese brand auto companies to be difficult and difficult, and they need good public opinion support. They should widely publicize and promote the achievements of overseas development of Chinese auto companies to gain the support of the whole society and strengthen the development of China's independent brands. Confidence, the positive energy of the overseas development of Chinese brand cars.
After in-depth exchanges and discussions, the meeting formed a consensus to share international resources, strengthen international cooperation, create international brands, and establish a long-term mechanism to promote the development of China's automobile overseas. In addition, the representatives of the participating companies also passed the resolution establishing the "China Automobile Internationalization Enterprise Alliance". It is reported that the reform alliance will focus on improving China's automobile internationalization information platform, strengthening the promotion of China's automobile internationalization development, and deepening the cooperation of Chinese automobile companies in overseas markets. depth.

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