After the pre-sale of the DS brand's first SUV model at the Chengdu Auto Show, Cai Jianjun, vice president of Changan PSA, accepted an interview with the reporter on the future marketing and network development of the DS brand.

Reporter: DS6 officially met with consumers today. For the future, what new measures will DS have in brand marketing?

Cai Jianjun: Let consumers further feel the DS brand, we will further increase DS's large-scale test drive activities, to be bold and grounded.

Reporter: In the Beijing market, will DS sales outlets increase?

Cai Jianjun: Although we only have two dealers at present, we will definitely increase the layout of outlets in the future. For the quality of dealers, we will conduct regular inspections, strengthen training, and gradually develop dealers in Beijing into a benchmark.

Reporter: The DS brand is also trying to test the water in the A-class luxury sedan field. What is the positioning of DS in this field?

Cai Jianjun: In the process of future marketing activities, we must fully stand on the perspective of consumers and fully interact with consumers, so that consumers can think of DS in the future when they choose the brand in the future. We must first of all Accurately find our consumer groups. This is the most important part of all our marketing activities.

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